The Victoria’s Secret fashion show officially returns for 2023 in the form of a video that’s part documentary, part runway spectacular, available to stream on Prime Video as of Sept. 26. Titled “Victoria’s Secret: The Tour ’23,” the reintroduction of the experience was first announced by brand CFO Tim Johnson during the company’s fourth-quarter earnings call on March 3, according to USA Today. A Victoria’s Secret & Co. spokesperson told POPSUGAR that the spectacle revolves around the new mission to champion women’s voices, stating: “As we’ve previously shared, our new brand projection and mission will continue to be our guiding principle. This will lead us into new spaces like reclaiming one of our best marketing and entertainment properties to date and turning it on its head to reflect who we are today.”
The cinematic presentation was commemorated in New York City on the evening of Sept. 6 with a showcase event that involved a pink carpet walked by the film’s cast and musical performances by Doechii and Goyo. The film was teased with a 12-minute video that spotlighted the VS20 — a group of global creatives that constructed four fashion collections from Bogotá, Lagos, London, and Tokyo, inspiring a line that is now available to shop at VictoriasSecret.com and Amazon’s VS storefront. Runway models such as Hailey Bieber, Candice Swanepoel, Naomi Campbell, Gigi Hadid, Adriana Lima, Emily Ratajkowsi, Paloma Elsesser, Lila Moss, and Julia Fox were filmed strutting down a dark catwalk in the pieces, which also incorporated one-of-a-kind archival looks from the lingerie giant. Doja Cat and Sabrina Carpenter are also both included in the Prime Video film as musical guests.
Accessible in over 50 countries, the full feature film highlights VS’s more inclusive and empowering future. Many members of the VS Collective, women who are pioneers of leadership in their fields, likely had a say in the casting process and accompanying campaigns, and were on the scene during the New York Fashion Week kickoff. Priyanka Chopra, Naomi Osaka, and Valentina Sampaio are three such examples.
Ahead, find out everything to know about “Victoria’s Secret: The Tour ’23” before watching.