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Plus, Jen Atkin’s hair tool brand Mane hits Sephora Canada shelves.
Beyoncé’s hair care line Cécred makes its debut
For months, Beyoncé‘s Beyhive has been buzzing with anticipation surrounding the launch of her new haircare line, and we’re pleased to announce the wait is finally over! Introducing Cécred, a lush range of hair products designed to honour global hair practices while putting hair health at the forefront.
The brand is launching an eight-piece Foundation Collection featuring patent-pending keratin recovery technology that revives and restores damaged hair of all textures. Whether you’re reaching for the Hydrating Shampoo or the Fermented Rice and Rose Protein Ritual, Cécred covers all your wash day needs.
“My entire life and career, I’ve worn my hair in so many different ways: natural, flat-ironed, braids, coloured, weaves, wigs. I want everyone to have the freedom to express their hair in ways that make them feel good, so I began by creating the essentials for hair and scalp health,” shares Bey in a press statement. “My vision is to be an inclusive force of excellence in the haircare industry while celebrating hair rituals across global cultures and helping dispel hair myths and misconceptions on all sides.”
As a continuation of her long-time philanthropic efforts, Cécred is teaming up with the Texas Hold ‘Em singer’s BeyGOOD Foundation to launch the BeyGOOD x Cécred fund. The annual $500,000 USD fund will support cosmetology school scholarships and salon business grants, doubling down on the brand’s dedication to the professional stylist community as well as promoting hair health.
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L’Oréal Paris drops a dark spot targeting serum
Dark spots are notoriously difficult to fade, but they don’t have to be. L’Oréal Paris’ newly launched Bright Reveal Dark Spot Serum is the answer to all our dark spot-defeating prayers.
Infused with a powerhouse trio of niacinamide, amino sulfonic acid and ferulic acid, this serum works to visibly fade dark spots in just *one* week while gently exfoliating and brightening skin at the same time. From post-acne scarring to stubborn imperfections, they’re no match for this skin saviour.
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Mane by Jen Atkin arrives at Sephora Canada
If you love the look of Kendall Jenner’s always-glossy brunette lengths or Hailey Bieber‘s elegant updos, then you’re already a fan of celebrity hairstylist Jen Atkin. Fortunately for us, her hair care brand Mane has just landed at Sephora Canada, and along with it comes the hot tools you’ll need to recreate your favourite celebrity hairstyles.
One year after its initial launch, Mane is making its brick-and-mortar debut with an impressive retail collection featuring The Power Bottom Base, and three matching attachments to help wave and curl hair alongside other hairstyling necessities. Plus, all-new offerings like an interchangeable version of the brand’s best-selling Triple Ripple Jumbo Hair Waver. Hollywood-level hair, here we come!
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Indeed Laboratories unveils a blurring setting spray
Indeed Laboratories is best-known for its Nanoblur Instant Skin-Blurring Cream—and now this fan favourite comes in an all-new format we think you’ll love. Meet the Nanoset Blurring Setting Spray!
An extension of the cream beloved by A-list makeup artists and influencers alike, this setting spray boasts a skin-blurring, mattified finish that sets makeup for up to 16 hours. In addition, it features a light-diffusing and oil-absorbing technology that visibly reduces the look of enlarged pores, fine lines, and unwanted shine. New makeup must-have unlocked.
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The Rootist hits Sephora Canada shelves
Say hello to The Rootist, the biotech-powered hair care brand new to Sephora Canada this week! Founded by David C. Chung (the mastermind behind brands like Farmacy Beauty and 3LAB), The Rootist utilizes a proprietary biological ferment in place of water to nourish and treat hair from root to tip.
From the AHA + ACV Pre-Shampoo Sclp Clarifying Treatment to the BioBrew Fermented Strengthening Serum Spray for Roots, Scalp, and Hair, this brand has got your entire hair care routine sorted.
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Ardell’s latest launch makes DIY lash extensions a breeze
The cost of lash extensions has led many of us to learn how to apply lash clusters at home in our own bathrooms. With Ardell’s latest Canadian launch, DIY lash extensions are about to become even easier to achieve.
The new Seamless Underlash Collection features an all-inclusive wispies set (Ardell’s signature style!) that includes 36 patented lash clusters, a long-wearing lash glue by DUO, as well as a gentle remover and a contoured applicator tool. When you’re ready to refill, you can also pick up the naked and faux mink styles. Designed to be worn under the lash for a more natural appearance, these clusters can be mixed and matched for a custom look that lasts for up to 10 days. Ooh la la!
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